RCA Names New EVP
RCA Records on Wednesday promoted Camille Yorrick to EVP of Creative Content. In her new role, Yorrick will oversee content strategy and programming. She will also lead the development of visual creative content through partnerships with RCA's artist roster and content creators while continuing to work on music visuals. Yorrick has been with RCA since 2014 and previously worked as SVP of Video Production. The 1994 New York Institute of Technology graduate began her career as the lead on visual strategy for artists including Beyoncé, Lauryn Hill, John Legend, and many more. She has also previously held leadership roles at Sony Music and Universal Records. "The role that visual content plays in culture is vital to our business. I look forward to building on RCA's current impact in this space and developing new global opportunities,” Yorrick said. The Brooklyn native was nominated for a Grammy for her work on Beyoncé’s I Am ... World Tour documentary and was also on the team that created the music video for Childish Gambino's "This is America." She will remain at the RCA headquarters in New York City. More here.